Overview
Join to apply for the ABM Campaign Manager role at SoftServe .
SoftServe is a global digital solutions company headquartered in Austin, Texas. Founded in 1993 in Ukraine, we currently collaborate on over 2,000 projects with clients across the USA, Europe, and the APAC region. Our Global Marketing Team designs and executes personalized, segmented campaigns for US clients, acting as a strategic partner to the business to drive growth through data-driven insights and customer-centric storytelling. We engage high-value accounts with tailored experiences that accelerate pipeline and deepen relationships.
Responsibilities
- Build and execute personalized marketing campaigns for strategic ABM accounts.
- Collaborate closely with account management teams and other marketing teams to drive account engagement.
- Use data and insights to refine targeting, messaging, and tactics.
- Tailor content that resonates with specific stakeholders and ABM accounts.
- Create personalized experiences for decision-makers of ABM accounts.
- Track key performance metrics, analyze campaign data, and provide insights to optimize engagement and conversion across ABM initiatives.
- Experiment with new tools and approaches to elevate ABM impact.
- Contribute to pipeline growth and revenue generation through focused marketing efforts.
Qualifications
3+ years of experience in Account-Based Marketing (ABM) or a similar role.A degree in administration, marketing, communication, business, or related fields.Skilled in developing and executing ABM strategies across multiple channels (email, digital, events, social, etc.).Experience working with sales teams to align marketing efforts with account goals.Analytical and data-driven, with experience measuring campaign performance and optimizing based on insights.Knowledge of B2B marketing, especially in tech or digital services.Proficient in English (C1 level), both written and verbal.What you will do together
Work in a fast-paced, global environment with passionate professionals.Drive strategic growth by engaging top-tier accounts with tailored marketing initiatives.Collaborate across departments to deliver cohesive, high-impact campaigns.Thrive in a friendly environment with a team of great professionals.Share a package of benefits : medical insurance, additional paid vacation, anniversary gifts, corporate events, and foreign language classes.Be part of a diverse community of hard-working individuals who are not afraid of challenges.Details
Seniority level : Mid-Senior levelEmployment type : Full-timeJob function : Public Relations, Marketing, and Information TechnologyIndustries : IT Services and IT ConsultingSoftServe is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment regardless of race, color, religion, age, sex, nationality, disability, sexual orientation, gender identity and expression, veteran status, and other protected characteristics under applicable law.
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