Client Marketing Manager

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

Develop and execute marketing strategies aligned with business client´s goals.

Lead client marketing campaigns, ensuring effective execution and measurable outcomes.

Manage relationships with external partners, including creative, media, digital, and Work closely with Sales to develop client engagement plans for specific clients funded by client incentive budgets, generating revenue and markup to Visa through incentive´s usage to marketing initiatives.

Depth understanding and analysis of payments industry, regulation, consumer trends and competition.

Identify client’s actionable consumer insights and opportunities via research and / or analytics programs.

Participate in client facing presentations as required.

Lead global, regional or local implementation of functional core marketing initiatives like development of brand standards, guidelines, policies, practices, procedures, country’s marketing plans into the clients.

Reimagine the use of Visa’s key sponsorship assets, local and global ones working side by side with banks and retailers.

Define Social and digital opportunities with top clients, bringing Visa’s knowledge and expertise to top clients.

Frame and conduct analyses and research needed to support annual strategic plan and / or marketing plans development.

Manage client marketing budget including tracking and reporting and marketing program performance

Work closely with the Marketing hub team on brand and initiative direction and business measurement and financial tracking

Inspire, coordinate, and motivate local agency partners to deliver best in class marketing programs

Deliver best marketing practices and contribute to a “Go Beyond” marketing team.

Requirements

7 or more years of experience in brand and trade marketing, preferably in multinational companies or financial institutions.

Strong commercial and sales skills, with a clear focus on achieving targets.

High tolerance for frustration and ability to work within structured processes and procedures.

Proven ability to lead teams and manage multiple projects simultaneously.

Excellent verbal and written communication skills in English and Spanish.

Strong analytical skills to interpret financial and marketing data.

Experience in budget management and strategic planning.

Key Skills

• Leadership and teamwork
• Project management and planning
• Effective and persuasive communication
• Strategic and analytical thinking
• Customer and results orientation
• Adaptability and resilience

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Qualifications

Basic Qualifications

5 or more years of relevant work experience with a Bachelors Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD

Preferred Qualifications

6 or more years of work experience with a Bachelors Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD

University degree in commercial engineering, finance, or proven experience in marketing, written and spoken English, knowledge of digital marketing, ideally know-how in sponsorship management

Additional Information

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

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